About the Womans Shoes and Boots that Give Back at PicNPay.com


Our Brand Promise

Pic & Pay is your good fashion footwear resource. We provide you with the highest quality, deep comfort and great value. From envied trends to classic styling, All Pic & Pay shoes are handcrafted with superior materials and premium detailing. Pic & Pay offers you a rewarding shopping experience, in both good wear and good deed.

By purchasing a pair of Pic & Pay shoes, a percentage of your purchase will go towards spreading kindness globally. You will also become part of a network of Forwarders, ambassadors of paying it forward who are encouraged to spread random acts of kindness. When you do a good deed for someone, tell them to go pay it forward and watch the ripple effect that a simple act can create.

Our Mission

“Paying it forward” (v): Responding to a person’s kindness to oneself by being kind to someone else.

At Pic & Pay, we believe in recognizing and rewarding kindness. We also believe that doing good can feel good, and so can being the beneficiary of someone else’s good deed. That’s why we want to encourage others to do good. By encouraging acts of kindness around the world, we can truly make an impact.

“Forwarder” (n): A philanthropic fashionista who places style and social service as their highest priority.

With so many negative stories in the news, we could all use some good news. That’s why we encourage you to share stories with us when you witness somebody doing a good deed. Email it to us or share it on social media. After all, kindness deserves to be recognized. And rewarded. Sometimes all it takes is one act of kindness to change someone’s whole life. Will you stand for kindness?

Our Current Cause

900 million people around the world live in extreme poverty, many of whom do not have access to adequate footwear. In many developing countries, walking is a primary mode of transportation. Each day millions face the dangers of cuts, fungus, contaminated soil and insect bites that lead to infection, disease, amputation and death. Providing safe, sturdy shoes could help end this cycle.

As a footwear brand that rewards those who help others, Pic & Pay is excited to announce our current partnership with Soles4Souls, a non-profit social enterprise that creates sustainable jobs and provides relief through the distribution of shoes and clothing around the world. Founded in 2006, the organization has distributed more than 30 million pairs of new and used shoes in 127 countries. Thus far we have donated over 13,000 pairs of shoes to those who need them the most.

Soles4Souls disrupts the cycle of poverty by creating sustainable jobs and providing relief through the distribution of shoes and clothing around the world. Headquartered in Nashville, Tennessee, the organization re-purposes product to supply its micro-enterprise, disaster relief and direct assistance programs. Since 2006, it has distributed more than 30 million pairs of shoes in 127 countries. A nonprofit social enterprise, Soles4Souls earns more than half of its income and commits 100% of donations to programs. Visit soles4souls.org for more Information.


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